Dad hat product detail showing moisture-wicking sweatband and interior construction

"Fear Plus Courage Creates Character" Under Armour® Dad Hat — HeatGear®, 4 Colors

Black
$39.99
Sale price  $39.99 Regular price 
Skip to product information
Dad hat product detail showing moisture-wicking sweatband and interior construction

"Fear Plus Courage Creates Character" Under Armour® Dad Hat — HeatGear®, 4 Colors

$39.99
Sale price  $39.99 Regular price 
Color

FEAR PLUS COURAGE CREATES CHARACTER

Read it as an equation, because that's what it is. And notice that fear is the first term, not the obstacle.

Courage isn't the absence of fear. It's what you do while you're still afraid — which means fear isn't the thing standing in the way of the equation. It's the required input. Remove it and there's nothing for courage to act on, and nothing gets built.

People who've never been afraid of anything haven't been brave. They've just been comfortable.

That makes this stricter than it sounds

Most sayings about fear tell you to conquer it, ignore it, or feel it and do it anyway.

This one says you need it. You cannot arrive at character without first being genuinely afraid of something and going ahead regardless. There's no route around the first term.

Which reframes a bad week. The fear isn't evidence something's wrong. It's the first half of a process that hasn't finished yet.

The hat this is on

This is the only Under Armour® blank we use, and it was chosen for the sweatband.

HeatGear® wicks moisture rather than absorbing it — the difference between a hat that's comfortable through a workout and one that isn't. If a sentence about fear and courage is going to be worn anywhere, it'll be somewhere with sweat involved.

Unstructured six-panel with a low profile, so it sits down on your head rather than standing tall. Curved visor. Adjustable cloth strap closure — softer than a plastic snap and more comfortable under a hood or a helmet. 65% polyester, 35% cotton.

Embroidered Under Armour® label on the left side.

Four colorways: Black, Navy, Royal Blue, Red.

$39.99.

Who it's for

Anyone in the middle of doing something that frightens them.

Athletes and anyone training — where fear is a daily working condition rather than an occasional event.

People in recovery, in therapy, or in any process that requires walking toward the thing rather than away from it.

Anyone who's about to quit something, start something, say something, or leave something.

Coaches and teachers, whose job is largely watching other people be afraid and helping them proceed anyway.

And people who find "fearless" a slightly stupid word, since nobody is.

 

As a gift

One of the best gifts here for someone mid-struggle — most of our products work after the fact, and this one works during.

 

  • For someone facing something difficult right now

 

  • Athletes, before a season or a competition

 

  • Coaches and mentors

 

  • Graduation, for anyone walking into something unknown

 

  • For someone in recovery

 

  • New job, new city, new anything frightening

 

  • Father's or Mother's Day

 

Timing note: this is the one that works while it's still hard. Our corduroy cap — Failure Plus Reflection Creates Maturity— is for afterward.

 

The rest of the series

Three hats, one structure:

Failure Plus Reflection Creates Maturity → — what you do with what went wrong.

Dreams Plus Discipline Creates Purpose → — what you do with what you want.

Fear Plus Courage Creates Character — what you do with what scares you.

Each one names the middle term that everybody skips.

 

Specifications

 

  • 65% polyester, 35% cotton

 

  • Built-in HeatGear® moisture-wicking sweatband

 

  • Embroidered Under Armour® label on the left side

 

  • Unstructured, 6-panel, low-profile

 

  • Curved visor

 

  • Adjustable cloth strap closure

 

  • One size fits most

 

  • 4 colorways: Black, Navy, Royal Blue, Red

 

  • Original design by the creator of DistributeThis

 

  • Blank product sourced from Vietnam

 

Under Armour® and HeatGear® are registered trademarks of Under Armour, Inc. This product uses an officially licensed Under Armour® blank and is not affiliated with or endorsed by Under Armour, Inc.

 

Frequently asked questions

What does the hat say? Three lines: "FEAR / PLUS COURAGE / CREATES CHARACTER."

Isn't courage the absence of fear? No, and that's the point of the equation. Courage is what you do while still afraid. Fear is the first term — the required input, not the obstacle. Without it there's nothing for courage to act on.

Is this a motivational hat? It's an argument rather than encouragement. It says you cannot get to character without first being genuinely afraid of something, which is a stricter claim than most sayings about fear make.

Is it related to your other hats? Yes. It's one of three: Failure Plus Reflection Creates Maturity, Dreams Plus Discipline Creates Purpose, and this one. Same structure — the middle term is where the work happens.

Is this a real Under Armour® hat? Yes. It's an officially licensed Under Armour® blank with an embroidered UA label on the left side, printed with our original design. We're not affiliated with Under Armour, Inc.

What is HeatGear®? Under Armour's moisture-wicking technology. The sweatband pulls moisture away rather than absorbing it, which keeps the hat comfortable during a workout or in heat.

Is it structured or soft? Unstructured and low-profile — it conforms to your head rather than holding a rigid shape, and it packs flat.

Will it fit me? One size fits most, with an adjustable cloth strap at the back. The cloth strap is softer than a plastic snap and more comfortable under a hood or helmet.

How do I clean it? Spot clean with cool water and mild detergent, air dry on a form. Don't machine wash.

You may also like